The African continent is a tapestry rich in wisdom, culture and royalty. In the modern day strive this is often forgotten. Here is design company Sun Goddess, committed to keeping you in touch with your heritage while still maintaining opulence of world class standard. Bringing bridal wear for the African bride and grooms wear for the African groom, Sun Goddess recognizes the unique African feeling and creates designs to set you in a royal flow down the aisle…
Sun Goddess was birthed in 200o, out of a dream to make manifest an uninhibited sense of African creativity. Thirteen years later and they are now a world-class design company creating some of the most beautiful African wedding wears for men and women to date.
The idea was to ‘harvest stories and images of South African traditions through fashion.’ Basing the company on this honorable blueprint has proved its worth. The designs marry culture and color, wielding tradition and the poignancy of African stories as a leaping board into the world of fashion.
Viva Tradition!
Their designs are described as being a celebration of ‘a regal Africa that transcends time and fashion.’ Sun Goddess describes their understanding of fashion to be ‘a means of self-articulation.’
The handiwork of their designs is exquisitely unique, using a combination of fabrics and color palettes that convey a comprehension of how contemporary design and the wealth of African cultural tradition can be merged in a beautiful, palatable and fashionable manner.
Sun Goddess ‘defines African luxury’ while still maintaining a true connection to the dreams that inspired their inception, enabling to stay true and connected to their African roots.
Their bridal and grooms wear is the tangible manifestation of this ideology and is continually allowing space for growth as contemporary designers in a global village.
Epitomizing the modern day African queen, Sun Goddess’s designs set you sashaying down the walkway in a style and grace unique to the African spirit. They are daring to move beyond the seeming limitations of tradition and thereby allowing African heritage to be enhanced with contemporary designs, a wise movement whereby neither contemporary elements nor traditional heritage is completely rejected in an unhealthy bid to retain integrity. This design company holds core values essential to a successful African company. Providing a shining example of a merge between ‘old’ and ‘new’, wearing their designs on your wedding day can help assist the African bride wishing to embrace contemporary ‘white’ weddings and still retain true to the heritage, which is the quintessential essence of the unique glow of the African bride and groom.
For more information on Sun Goddess and their creations, please visit www.sungoddess.co.za